Tuesday, May 31, 2011

~~soul 4 the South


I was contacted recently by Drew Bittel from Mom*tog  about donating for a fundraiser she was having on her blog.  Here's more about it in Drew's words...

"In recent weeks the South has been hammered by the worst storms and tornadoes to hit the area since the 1970′s and then ravaged by historic floods. With over 300 people losing their lives and thousands left homeless, the devastation from these tragic events has been weighing heavily on my heart. I wanted to do something BIG to help the people who were directly effected. Together with Angie Sandy, from Photo Card Boutique, and nearly 30 generous sponsors we have come together together to form Soul 4 the South. This virtual gift basket totals over $3700 in prizes!!!"

I am happy to be a part of this wonderful fundraiser. I'm from the south...an Alabama girl...and was so saddened to see the devastation that hit so close to my home. Please take a look at the great items in the virtual gift basket and donate if you can. 


The Savvy Donation...





Thank you Drew and Angie for putting this together! 



Photobucket

Sunday, May 29, 2011

~~a day to remember

It is Memorial Day here in Japan.
I had no intentions of blogging today.
Then I read this speech written by Adm. James Stavridis. I was touched to say the least. My husband warned me it would bring on the tears. And so it did. 
I'm a proud military wife. When we tell our military spouses goodbye, we never know if we will see them again. It's part of our life. But I know if something ever happens to him in the line of duty, he is there because he loves his country and he loves his job. I am so proud of him...and everyone who serves our country! 
Please read the speech and be reminded of what this day is truly about. There are no cute pictures in this post...nothing photography related...nothing Savvy in the least...just the truth. I hope you take the time to read it.
I want to spend my few minutes tonight with you giving voice to those who cannot be with us. I want to share with you the voices of the fallen and their families.
I want to give voice to the men and women who have given their lives for this nation.
Together, across the years of our nation’s history, they answered the call.
They stood the watch.
They looked neither left nor right.
They did not search for an exit.
They walked steadily and unafraid into mortal danger, knowing all the risks and all the costs.
On rolling ships at sea … on dusty streets under a burning sun …in the high mountain passes … and in the stormy skies … they said simply and bravely, “I will go.”
So many … too many … were lost to us forever.
But in their letters, and those of their loved ones, written in the last days of their lives, there is majesty and honesty and humility that deserve our attention as we approach this Memorial Day.
So tonight, I’d simply like to share with you excerpts from several timeless letters—words written by our nation’s military heroes and their families…who have borne this great country through times of peril and darkness – who have sacrificed so much…so that we could be here tonight rendering our own salute to freedom.
These are beautiful and sad letters … some of them from grieving parents talking about their lost sons and daughters … others, the “last” letter home that begins with the heart-breaking phrase, “If you are reading this letter, it is because I am gone …”
Let me begin with the Civil War, and a letter written by Major Sullivan Ballou, a 32-year old member of the Second Regiment of Rhode Island Volunteers, who died in the Battle of Bull Run.
He wrote to his wife, Sarah, just five days before the battle that would cost his life:
“My very dear Sarah, the indications are very strong that we shall move in a few days—perhaps tomorrow.  Lest I should not be able to write you again, I feel impelled to write lines that may fall under your eye when I shall be no more … Sarah: my love for you is deathless.
It seems to bind me to you with mighty cables that nothing but omnipotence could break: and yet my love of country comes over me like a strong wind and bears me irresistibly on with all these chains to the battlefield.  Never forget how much I love you, and when my last breath escapes me on the battlefield, it will whisper your name.  Do not mourn me dead; think I am gone and wait for thee, for we shall meet again.”
The second letter comes from World War I.  A grieving father from this very city writes the following about the loss of his son. “It is hard to open the letters from those you love who are dead; but Quentin’s last letters, written during his three weeks at the front, when of his squadron, on average, a man was killed every day, are written with real joy in the ‘great adventure.’ He was engaged to a very beautiful girl, of very fine and high character; it is heartbreaking for her, as well as for his mother. He had his crowded hour, he died at the crest of life, in the glory of the dawn.”
Quentin was a pilot who was shot down and died behind German lines just months before the end of World War I in 1918.  The dead son’s full name was Quentin Roosevelt, the youngest son of former President Theodore Roosevelt, a New York father who lost his beloved son.
Memorial Day, here in this wonderful setting in New York City, would be incomplete without honoring and remembering those who are serving and sacrificing right now: our nation’s youth, America’s sons and daughters, who are fighting yet another battle—struggling to bring peace and freedom to Iraq and Afghanistan—while keeping us all safe from those that would do us harm.

“Whether I make it or not, it’s all part of the plan.  It can’t be changed, only completed.  “Mother” will be the last word I’ll say.  Your face will be the last picture that goes through my eyes.  I just hope that you’re proud of what I am doing and have faith in my decisions.  I will try hard and not give up.  I just want to say sorry for anything I have ever done wrong.  And I’m doing it all for you, Mom.  I love you.”
Another letter from Iraq, this one from US Army Captain Michael MacKinnon, to his young daughter Madison:
“Madison, I’m sorry I broke my promise to you when I said I was coming back.  You were the jewel of my life.  I don’t think anyone would ever be good enough for you.  Stay beautiful, stay sweet.  You will always be daddy’s little girl.”
Captain Michael MacKinnon died in October, 2005, in Iraq.
More recently, another father gave voice and image to his son—a Marine Lieutenant lost in today’s conflict in Afghanistan.
“Robert was killed protecting our country, its people, and its values from a terrible and relentless enemy in Afghanistan.  We are a broken-hearted but proud family.  He was a wonderful and precious boy living a meaningful life.  He was in exactly the place he wanted to be, doing exactly what he wanted to do, surrounded by the best men on this earth—his Marines and a Navy Doc.”
This letter was written by a cherished friend of mine, Marine Lieutenant General John Kelly.
* * *
What can we learn from these powerful letters?
To answer that, let me close with excerpts from just one more letter. It was written from Iraq as a “just in case” letter by Private First Class Jesse A. Givens, a letter to be delivered to his wife and children only in the event of his death.
“My family,” he writes, “I never thought that I would be writing a letter like this. I really don’t know where to start.  The happiest moments in my life all deal with my little family. I will always have with me the small moments we all shared. The moments when we quit taking life so serious and smiled.  The sounds of a beautiful boy’s laughter or the simple nudge of a baby unborn.  You will never know how complete you have made me…I did not want to have to write this letter. There is so much more I need to say, so much more I need to share…Please keep my babies safe. Please find it in your heart to forgive me for leaving you alone. . . Teach our babies to live life to the fullest, tell yourself to do the same.
I will always be there with you…Do me a favor, after you tuck the children in, give them hugs and kisses from me.  Go outside and look at the stars and count them.  Don’t forget to smile.
Love Always, Your husband, Jess.”
The letter was delivered in May 2003, two weeks before the birth of their son and just after his death in combat …
*  *  *
So again, I ask, what can we take from these letters, so sweet and sad and powerful in their simplicity and honesty?
First, and most importantly, that we are a lucky nation indeed to have such men and women, who say to us, “I will go.”
Second, that their words matter.  Their lives had weight and importance.  That we read their letters and in events like this, respect them and grieve with their families for their loss.  And perhaps most importantly, that we support their families.  That is what INTREPID is all about.
Third, a lesson for all of us who go on in this world, safe and protected due to the sacrifice of others: we should live our lives to the fullest.
To that end, I’d like to close on this magical night on board this historic ship by repeating the words of young Private First Class Jess Givens—who will be forever young in our hearts and our prayers.  What he has to tell is us far more profound than anything this aging Admiral has to say:
He said:
Hug and kiss your children
Go outside and look at the stars
Don’t forget to smile
That is pretty good advice for a Memorial Day … or any day.
In the end, what else really matters?
So let us remember our heroes—those of our past and those of our present who walk among us right now.
Again, this is THEIR award.  I am proud only to give voice to them tonight.
God Bless you all and God Bless America.
Adm. James Stavridis
Commander, U.S. European Command and
Supreme Allied Commander, Europe

Photobucket

Friday, May 27, 2011

~~we love this studio...is it yours?

You know I'm addicted to Pinterest...if you are not on Pinterest, then you must be completely annoyed when I talk about it. If you're on it....then you understand. I saw this fabulous studio there but with no links to whose studio it is. I would love to know...if you know the owner of this fabulous place, let me know. Wouldn't you love to see more? If this is your studio...you are so darn lucky! Hoping to hear more info soon. We also have a Savvy Photographer page on Pinterest now...come follow us and the pins of the things we love. I must admit, I wish people wouldn't show all that yummy food on there...when I'm getting inspired to decorate my dream home {that I will probably never get}, I don't want to see the caramel brownies covered in warm fudge...I can't handle all that temptation.


Check out the Savvy Photographer page on Pinterest.


Photobucket

Thursday, May 26, 2011

~~ fabulous packaging by Camille Deann Photography

We love this packaging from Camille Deann Photography! She has great taste and her branding is just divine. Love the natural products with a touch shabby chic...this is one of the best packaging presentations I have seen...great job Camille!!






Photobucket

Wednesday, May 25, 2011

~ how do you treat clients?

The Quality of Your Business
by The Easy Accounting Solution for the Photographer
The way you treat your clients and your business is a direct reflection of the quality of your business. Do your clients feel satisfied after conducting business with you? Do you feel overwhelmed by all the different aspects that you are responsible for being a business owner?
Let’s face it…as a business owner you are responsible for so much! You are the photographer, the accountant, the customer service representative, the one who is in charge of scheduling and marketing, and so many other aspects of business. 
Recently I stopped at a pharmacy and needed to speak with the pharmacist. I waited for twenty minutes at the consult window before someone even acknowledged my presence.  Seriously! Finally I was told they would be with me in a few minutes. A few minutes later someone else came over to hear my question, and then said I would need to wait for the pharmacist. So after thirty minutes of waiting I finally was able to speak with the pharmacist who helped me pick out an the over-the-counter medication I needed for my child. So how do you think I feel at this point? Frustrated. Right. Then guess what…. I head to the registers so I could check out and there isn’t a single checker in sight! I have to spend an additional five minutes hunting down someone just so that I can pay for my purchase.  Do you think that I will think twice before going back to that pharmacy? You bet, there are lots of other pharmacies in town… and they are likely priced even better.
I hope that none of your customers can relate to that story.  Do you return phone calls and emails in a timely manner? Or do you wait so long that they call another photographer?  Do you acknowledge their desires and make sure that they feel important and that you appreciate their business? Do you make sure that they receive their prints and products in a timely manner?  Today’s market is saturated with photographers – there is always someone better and someone less expensive than you.  It is key that you make sure that your business is top notch and makes customers want to come back again and again, and refer you to their friends, families, and even strangers!
We understand that running a business is a tough job! You may love doing photography and do an exceptional job, but lack the skills and resources to run a legit business. The Easy Accounting Solution for the Photographer (TEAS) is a simple tool that will help your business tremendously.  It covers everything your business needs. Let’s talk about some key features and how they relate to your business and improving the quality of your business.
Obviously the most important aspect of your business is clients, without them you wouldn’t be in business!  Do you know who they really are? What their kids names are? Spouses names? Taking the time to greet them by their name is a simple (and free) way to let them know that you care. Do you take the time to thank them for their business? Or keep in touch after the sale? Maybe a special deal for birthdays or anniversaries?

Maybe the second most important aspect is scheduling.  If you overbook yourself – you are likely going to feel less satisfied and more stressed.  Your clients will be less happy if you cannot provide them the quality that you described by meeting deadlines.  When scheduling appointments on your calendar take into account: editing time (even schedule it on the calendar), ordering sessions (with client and the lab), packaging, and bookkeeping, and anything else that’s necessary for your business.
Schedule bookkeeping? We think it’s a great idea.  Bookkeeping is the source of running a quality business:  keeping track of jobs, marketing, clients, tax information, bank account information, expenses, assets, etc.  Hardly anyone likes this part of the business, yet it is the heart and soul of the business.  If you don’t know how much money you are making or spending, is your business really profitable? Is it worth all the work and money that you keep investing in it?  Spending a few hours a month keeping everything up-to-date ensures that your business will run smoothly and it also allows you to avoid the last minute tax-time-crunch.  TEAS allows you to input all this information in a super quick and easy way that is tailored to meet the specific needs of photographers.
Passion isn't enough to sustain your business. You may be the best photographer around, super passionate about your work, but if you don't run a viable business your business may very likely collapse. Your passion may slowly dwindle as you find yourself overwhelmed, overworked, and underpaid. Maintaining your business is equally as important as the quality of your work.
 For a free 2 day trial of The Easy Accounting Solution click here: http://photo.theeasyaccountingsolution.com/AccountCreateTrial.aspx
We are having a giveaway for those who have completed the two day trial! Details will be announced soon~ Download your free trial now so you will be ready to enter when the giveaway info is announced!

The Easy Accounting Solution for Photographers is $199 for the first year and only $35 a year after that! The girls at EAS are wonderful to work with and have excellent customer service! 



Photobucket

Tuesday, May 24, 2011

love the Calypso ~ St. Barth line at Target

You all know how much I miss Target...seriously miss it! Whenever someone here talks about going back home to visit the states, the first thing we say is..."lucky you..you'll get to go to Target!" I don't know why they don't have Target here in Japan! We must feed our addiction online and I was so pleased today to log on and see they have the Calypso brand at Target! It might be old news to most of you...you probably have already seen it in the store...but I haven't! I filled my shopping cart with some goodies {the adorable dresses and the white elephant}....now I just have to wait for them to arrive. Here's a little eye candy of the yummy St. Barth line...






Monday, May 23, 2011

meet and greet Natasha Tessier



Talk about a multi-tasker!  Natasha Tessier is not only the marketing director for Jamie Schultz Designs, but she runs her own, successful photography business too!


Natasha Tessier Photography is a full service photography company that specializes in Seniors and Newborns.  Natasha really enjoys the process of helping a client from beginning to end, and Senior photography really lets her use her creative side to help them with wardrobe consultation, 
hair and makeup and much, much more.


“I am inspired by fashion and trends, and that comes in handy when photographing seniors,” said Natasha. 
 “Treating the session like a magazine shoot and incorporating the fashion, props and the location are all things that help me pull together a customized shoot for each client.”


We are happy to welcome Natasha to the Savvy blog! Read all about her business below. 




How did you get into photography?
I had my own stationery company called, Paint the Town. I was designing and selling birth announcements and clients were asking me to take the photos for the announcements. I sold the stationery company and started the photography company four years ago.


How long have you been a photographer?  
4 years in full time business




How would you describe your photography style?
My style reflects my desire to bring out each persons unique style. My style is classic mixed with funky urban! I have a unique approach of creating an artistic scene that captures each senior’s distinct personality allows each session to be customized to the client.  I believe in client driven 
inspiration.  I listen to the client and their desires to determine the direction of the shoot.  Some clients want a rustic, open field and others want an urban setting.  I believe in minimalism when it comes to posing, capturing the client in their natural state instead of telling them exactly where to place the hand on the cheek, etc.




What inspires you as a photographer?
As a senior photographer, I often think back on my senior photos.  It was one pose with my cap and gown in a studio. I am always inspired to give my clients something more unique.  
I capture my subject, their style and personality so they can look back on this time with wonderful memories.  I strive to give my clients that unique and memorable experience.




What was the proudest moment of your career so far?
The Methodist Hospital here asked about 15 local photographers to submit newborn photos. I submitted 10 and 8 out of the 10 were chosen.  The hospital enlarged them and they are hanging in the Mother and Baby Wing. I felt very honored and enjoyed touring the hospital and viewing my work on the walls!


What books or workshops have been the most helpful to you?
I am a very visual person so I tend to learn better in person than by reading a book. I also feel that one on one mentoring has helped me more than a group workshop setting. Jamie Schultz has been a huge influence on me.




What do you think makes your business so successful?
I think it is a combination of things. Providing a unique experience and great customer service helps fuel my word of mouth marketing. I am always trying to exceed my clients’ expectations and going above and beyond to provide them with the best experience possible. I love providing 
new creative products for my clients that will keep them coming back and I think it is critical to create a sincere relationship with each and every client, making it a real genuine experience.  


What is your favorite part of photographing seniors?
I love all things fashion!!  I love analyzing their clothing choices, jewelry, and accessories-helping them put together outfits! I also enjoy creating a scene for the shoots that is customized for that specific client.




What is the most popular product or products for seniors?  And where to get the products?
Image boxes, coffee table books, metal and acrylic prints are the most popular. All of these products are from mpixpro.com or millerslab.com.


What advise would you give someone just starting out in the senior photography market?
Be Different!!  Be unique from your competition and give your clients something they can’t obtain from anyone else in the area. Cater to your individual clients!






What has been your best marketing idea?
Giving each of my clients the best possible experience when they come to me is the best marketing I can do.  I cater to each clients individual goals so that the joy of their experience spreads from person to person.  Individualizing each session requires a base knowledge of each client. Discovering their goals requires some basic understanding of them as an individual.  “What does your dream image look like?” and “What do you plan to do with your images?” are examples of inquiries that allow me to shoot accordingly.  I think providing excellent customer service and responding to them in a timely manner helps as well.




What’s in your camera bag?
Canon 5D.  I am holding out for the new Canon 5D Mark III!
85mm 1.2 lens is my favorite!  I use it 95% of the time!
50mm 1.4 for newborns
70-200 mm 2.8 lens, although I rarely use it because I love the 85 so much!


Tell us a little about you…
Where are you from?
Houston. I went to college and received my Master’s Degree at the University of Colorado Boulder and then moved back to Texas and now live in San Antonio.


Married?  Yes  
How did you meet?  We met as River Rafting Guides.


Kids?  2 boys, 7 & 5 and one little girl, eight months








What is your favorite Savvy indulgence?  
I love a mani and pedi.  I just got this new shellac manicure and the polish stays on for two weeks!! I also love hanging out with my family and playing sports!


If you weren’t a photographer, what would you be? 
I think being an actor would be fun, minus the drama! ☺


What were you before you were a photographer?  
I taught Jr. High PE and coached volleyball, basketball and track.


Thank you Natasha for a wonderful interview!


Be sure to check out Natasha’s beautiful work on her website, www.natashatessier.com and you can follow her on her blog, www.natashatessier.com/blog or on twitter.


{Interview by Leslie Kerrigan




Photobucket